Everything you need
to represent Woyce.Brand assets & logo downloads
Official logos, colour palette, typography, and usage guidelines — free to use for press coverage, partner listings, and integrations.
15 assets
ready to download.
Use these assets only to refer to Woyce AI. Do not alter colours, proportions, or typography.
Full logo — dark background
Primary wordmark for use on dark and coloured backgrounds. The preferred version for most contexts.
Full logo — light background
Reversed wordmark for use on white or very light grey surfaces. Never use on coloured backgrounds.
Icon mark
The standalone icon for favicons, app icons, and social profile images where the full wordmark won't fit.
Background / Void
The primary dark background used across every Woyce surface. Keep body text at weight 500 or heavier on this colour for reliable legibility.
Primary text / Snow
Headlines and high-emphasis body copy use this shade — a slightly off-white tone that reduces glare on dark backgrounds.
Accent — Leaf
Marks engineering, team, and positive-state highlights — the primary action accent across the product UI.
Accent — Sky
Applied to links, web development contexts, and informational highlights. Passes WCAG AA against the void background.
Accent — Iris
Signals AI, guides, and research contexts — depth, intelligence, and long-form thinking.
Accent — Ember
Reserved for consulting, playbook, and warning states. It's the warmest accent, so use it sparingly.
Display — Inter
Inter is used for all headings at weight 500. Set tightly with letter-spacing −0.035em for maximum visual density.
Labels & data — Inter
Inter is also used for labels, code snippets, and data, set at 10–13px with 0.04–0.08em letter-spacing for legibility.
UI icon set
Minimal stroke icons at 1.5px weight, 12×12 and 16×16 grids. Rounded linecaps. Drawn to match the display type's geometric quality.
Logo clear space
Maintain a minimum clear space equal to the cap-height of the 'W' glyph on all four sides of the logo.
Logo misuse
Don't stretch, rotate, recolour, add shadows, or place the logo on low-contrast backgrounds. Always use the provided files.
Brand voice
Write like a senior engineer talking to a peer. Direct, specific, and free of jargon. Never hypey, never corporate. Show, don't tell.
Writing about Woyce?
Send us a link once published — we'd love to read it.