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Design that makes
the product obvious,
not the designer.

We design products people understand without reading the manual. UX research, user flows, visual design, and handoff-ready design systems — built to plug directly into your web or mobile build. No “creative vision.” Just clear, usable, and beautiful software.

01 / 07
What we design

Six design disciplines
that ship into real products.

We focus on design that feeds directly into a build — not award-winning portfolios that never ship. Every deliverable from every discipline is handoff-ready for your engineers from day one.

All six feed directly into your build. Section 04 on this page explains exactly how design handoff works with our web and mobile engineering teams.See how handoff works
02 / 07
Tools & process

Figma-first,
research-informed,
engineer-ready.

The tools below aren't a showcase — they're what we actually use every day. Each one was chosen because it closes a gap between design and engineering, not because it won a Product Hunt award.

Practice 01

Design & prototyping

Fg
Figma
Design · prototype · dev mode
DEFAULT
PP
ProtoPie
Complex interactions · microanimation
Lt
Lottie / Rive
Animation handoff to engineering
FV
Figma variables
Design tokens · theme switching
SB
Storybook
Component docs · visual QA
We live in Figma. Not because it's trendy — because it's where engineering reads design, and the gap between those two moments is where most products fall apart. ProtoPie for the interactions Figma can't show. Lottie when animation fidelity is the spec, not the afterthought.
Practice 02

Research & validation

Mz
Maze
Unmoderated usability testing
DEFAULT
Dv
Dovetail
Research synthesis · tagging
Hj
Hotjar
Heatmaps · session replay · existing products
LB
Lookback
Moderated user interviews
PS
PostHog
Product analytics · funnel analysis
Research without a synthesis tool is a folder of recordings nobody watches. Dovetail makes insights searchable and shareable, not buried in Notion. Maze for unmoderated tests at scale. Hotjar when we're auditing a product that already has users.
Design → Code handoffTools that close the gap
Tokens Studio · Design tokens to CSS
→
Figma Dev Mode · Inspect + export
→
Storybook · Component docs
→
Chromatic · Visual regression
Full handoff process
03 / 07
Design ↔ Build

What we hand over,
when, and in what shape.

Most design handoffs end at “the Figma link is in Slack.” Ours keep going — through tokens in code, component documentation, and visual regression tests that catch drift before your users do.

What engineering receives, and when

HANDOFF TIMELINE
W1
Week 1 — Discovery
User flows & IA
Navigation architecture and task flows — the decisions that shape your data model and routing. Engineers see these before wireframes so they can flag technical constraints early.
Flow diagram (FigJam)SitemapEntity relationships
W2
Week 2 — Wireframes
Component inventory & layout logic
Mid-fidelity wireframes reviewed with engineering. Every component is named at this stage — no "rectangle 47" in the final file. Component names match the code later.
Wireframe fileComponent inventoryResponsive breakpoints
D1
Day 1 of Build — Tokens
Design tokens exported to code
Before the first component is built, the token file ships. Color, spacing, typography, radius — as CSS variables or a JSON tokens file. Engineers start with the right values, not guesses.
tokens.jsonCSS variablesTailwind config
W+
Per sprint — Component specs
One component package per sprint, not a dump at the end
Each sprint, engineering receives a "component package" — high-fidelity frames, all states (default, hover, focus, error, empty, loading), spacing annotations, and a Storybook story stub to fill in.
All states designedDev mode annotationsStorybook stub
QA
Every Friday — Visual QA
Design reviews the build against the spec
Every Friday, design reviews the staging build against the Figma file. Issues are filed as Figma comments with exact screenshots — not "this looks off." Chromatic catches the regressions we missed.
Figma comment ticketsChromatic snapshot diffAccessibility scan
How our Figma files are structuredFILE ANATOMY
CO
Cover
Version · owner · status
IA
IA & flows
Sitemap · task flows · user journeys
↯
Components
Atoms → organisms · all states
SC
Screens
High-fidelity · responsive · dark mode
AR
Archive
Deprecated designs · iteration history
How tokens are named in every projectTOKEN NAMING
color/brand/primary→#FFC971
color/neutral/800→#1F2937
color/semantic/error→#EF4444
spacing/4→16px
spacing/6→24px
radius/md→6px
font/size/base→16px / 1.5
shadow/md→0 4px 12px rgba(0,0,0,.12)

The quality gate — design stays accurate after handoff

CI INTEGRATION
Visual regression in CI
Every pull request runs Chromatic. A pixel-level snapshot of every component is compared to the approved baseline. Design drift gets caught before it ships.
Chromatic + Storybook
WCAG contrast checked automatically
Every token combination is contrast-checked against WCAG 2.1 AA before it's exported. No manual color-picker hunting — the system enforces it.
Tokens Studio + Axe-core
Weekly design review against staging
Every Friday, a designer opens staging and the Figma file side by side. Issues get filed as annotated Figma comments — not "something looks off" in Slack.
Figma comments + Linear
04 / 07
Featured design work

Three design projects,
measured by what shipped.

All design projects
Revenue dashboard· v2.4 · Final1440 × 900
$284kMRR
12,847USERS
2.1%CHURN
Dashboard RedesignFintech SaaS2025

Redesigning a fintech operations dashboard 400 people use daily

Rebuilt the IA, simplified the dashboard from 14 navigation items to 6, and shipped a new Figma design system. Operators now find what they need in half the clicks — and the team has a system to extend.

DESIGN IMPACT
−52%Time on task+38NPS pts96%Task success
14 → 6
Nav items
8w
Design phase
400+
Daily users
UX researchIAVisual designDesign system
Read case study
Atlas design system· v3.0142 components
brand/primary
neutral/900
semantic/success
semantic/error
Button / Primary+ 8 variants
Get started →
semantic/info
brand/accent
border/strong
surface/raised
Design SystemB2B Platform2024 — present

A design system that powers six products and 14 engineers

Built Atlas — a fully tokenized Figma + code design system serving six different products in the company portfolio. New product builds now start with a 60% head start. Tokens flow from Figma to React via Tokens Studio.

DESIGN IMPACT
6Products served142Components−60%Build time
142
Components
14
Engineers
12w
v1 → production
Figma variablesTokens StudioStorybookChromatic
Read case study
Onboarding flow · iOS· v1.25 screens
Mobile UXConsumer fintech2025

An onboarding flow that took completion from 41% to 78%

Researched, prototyped, and tested four onboarding variations with 60 users. Shipped the winning flow with redesigned KYC, progressive disclosure, and a better empty state. Activation nearly doubled in six weeks.

DESIGN IMPACT
+90%Completion−43%Drop-off4.7★User rating
41 → 78%
Completion
60
Users tested
6w
Research → ship
UX researchPrototypingMaze testingiOS design
Read case study
05 / 07
Pricing & engagement

Four ways to work
with our design team.

We publish ranges so you don't have to guess. Final scope decides the number — but if a project costs more than the high end, we'll say so on the first call. Every engagement is fixed-price unless a retainer makes more sense.

01 / Sprint

Design sprint

Best for: Teams working through a specific design problem, validating a feature, or trying us out before a bigger engagement.

From
$8,000fixed
For one focused problem, one week.
Includes
  • 5-day structured sprint
  • User research (5 interviews)
  • Clickable prototype
  • Recommendations memo
1 week
Start a sprint →
MOST COMMON
02 / Project

Project design

Best for: A defined product, feature, or redesign with clear scope. The standard engagement for new and existing products.

From
$28,000fixed
Typical range: $28k – $90k by scope.
Includes
  • Full UX research + IA
  • High-fidelity Figma file
  • Design tokens + component library
  • Engineering handoff + QA
  • Weekly demos & iteration
4 – 12 weeks
Scope a project →
03 / Retainer

Embedded designer

Best for: Teams that need ongoing design capacity but don't have headcount to hire full-time. One designer, dedicated to your team.

From
$12,000/ month
3-month minimum. Senior-only.
Includes
  • 1 senior designer, full-time
  • In your Slack & standups
  • Researcher access (4 hrs / wk)
  • Design ops + system support
Monthly · 3-mo min.
Embed a designer →
04 / System

Design system retainer

Best for: Teams with a design system that needs to keep growing — new components, token updates, version reviews, and engineer enablement.

From
$6,500/ month
Sustaining work. Half-time designer.
Includes
  • New component design + docs
  • Token + variable maintenance
  • Quarterly version reviews
  • Engineering office hours
Monthly · ongoing
Maintain a system →
Not sure which fits? Send us a few sentences about your project. We'll suggest a shape, send a real range, and tell you honestly if a different agency is a better match.Get a recommendation

Who leads this work

Manoj Ghediya

Manoj Ghediya

Engineering & Product Manager

Decides what gets built and makes sure it gets built well — product discovery, roadmaps, and an engineering team that ships with AI-assisted workflows.

Frequently asked questions

What design tools do you use?+

We design in Figma, prototype complex interactions in ProtoPie, run usability tests in Maze, and synthesize research in Dovetail. Design tokens ship to code via Tokens Studio.

How does design hand off to engineering?+

We deliver design tokens as CSS variables on day one of build, ship component packages per sprint with all states and Storybook stubs, and run visual regression via Chromatic every PR.

Do you do UX research?+

Yes. Every product design engagement starts with user interviews, competitive audits, or usability testing depending on the stage of the product. We use Maze, Lookback, and Dovetail.

Can you design a product for a US client remotely?+

Yes. Woyce AI is based in Rajkot, India, and works with clients across the US, UK, Europe, the Gulf, and Asia-Pacific. We overlap working hours with each region and run weekly design reviews on video.

BOOKING Q3 PROJECTS · 3 SLOTS LEFT

Let's build
something real.

Tell us about your project. We'll send back a fixed-price proposal within 48 hours, or tell you honestly if we're not the right fit.

Book a scoping call→info@woyce.ai
20-MIN INTRO CALL
FIXED-PRICE PROPOSAL
NDA ON REQUEST